When the brand approached us with its latest product, the purple sweet potato syrup, they were seeking a platform for its launch.

Inspired by the deep-rooted history and cultural significance of the purple sweet potato, we crafted a social media content strategy that highlights the captivating story behind the product.

It might sound like a cliché, but trust me, I bought it.

Role Ad Copy Creation, Concept Development, Creative Input, Script Supervision, Writing & Editing